our philosophy

Winning hearts and minds through creative brand merchandise strategies.

Who We Are. What We Stand For.

Many companies send you scores of product ideas or let you choose products from their website. However, what's important here? It's the message—the strategy and conceptual thinking behind the concept you must communicate.

At BRANDSWAGR, only the best creative thinking survives. We take abstract thoughts, make them tangible, and pair them with other ideas, changing light and arrangement until the big picture emerges. Then we expand the concept, develop the creative strategy, and build the products to communicate the message.

The time we spend with you collaborating on your brand voice and distilling your message makes our approach more valuable to you. We are fixators on detail and flawless execution, connecting quality brand merchandise from our key partners to the marketing strategy we help you tailor to suit your exceptional brand needs.

Our goal is to provide creativity and clarity in an industry clouded with complexity and confusion with too many products and vendors and little insight into connecting your brand merchandise to your brand strategy. 


What We Believe

  • The power of the imagination to see all the possibilities—thinking outside the box is fun.
  • Embracing inherent constraints—thinking inside the box. It is hard work but the most rewarding and necessary for creating real solutions.
  • Making the simple complex is easy. Making the complex simple—that's creative thinking.
  • Creative turbulence—proves we are passionate about our ideas and willing to defend them, and it allows the best ideas to rise to the top.
  • Collaboration is the basis for all innovation—and joy.
  • New ideas and new thinking often exist on our organization's fringe. We must constantly look outside our walls.
  • The power of curious observation: just watching people—how they conduct themselves and the words they choose gives you an immediate sense of what is or is not happening.
  • Taking time to think—about nothing in particular. Just let it flow!
  • The certainty of perpetual change: provide processes and planning to guide our actions while understanding that we operate in a dynamic marketplace where adaptability pays enormous dividends.
  • K.I.S.S.—"Keep It Simple Stupid"—also stands for "Know If Something Sucks."
  • Know thyself—then get comfortable with it. Be true to yourself.

Key Awards & Recognition

  • Multiple Gold Pyramid Awards for Creativity and Effective Brand Merchandise Campaigns
  • Silver Spur Award-Most Innovative Internal Communication Program in Texas
  • 3M Worldwide Excellence Award for Outstanding Internal Communications Program
  • Best of Community Banking Gold Award for Promotional Marketing Campaign
  • Governor's Environmental Impact Award for Discovery Pak Campaign
  • Multiple International Exhibit Awards for Creative Trade Show Promotions

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